4.7rated over 3,700+ reviews

Floressa – Smocked Waist Floral Maxi Dress

$69.99 Was $119.99 SAVE 42%
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  • 30-day money-back guarantee

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Seen on real Averndale customers

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Diane, 56 · Verified customer
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“Ordered from Averndale for a family lunch. The dress felt dressed-up without feeling tight.”

Margaret, 64 · Verified customer
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“The Breezlin capris are light and don’t cling around my hips. The pockets are actually useful too.”

Angela, 52 · Verified customer
Averndale customer wearing Veluna crossover midi dress
★★★★★

“First time buying from Averndale. It arrived nicely packed and the fit was better than I expected.”

Grace, 59 · Verified customer
Product details +

The dress that does the work for you

You walk into the room and you just know.

The dress fits. The fabric moves. And people notice.

Floressa is a floral maxi dress with a smocked waist, full lining, and covered button detail — designed so you look put together without overthinking a single thing.

The skirt flows. The waist flatters. And the hidden pockets mean you don't need a bag.

Just slip it on, add your favorite boots, and go.

One of our most saved dresses this season

Fits like it was made for you
The smocked waist stretches to hug your shape — no tugging, no adjusting. It sits right and stays right, whether you're standing, sitting, or dancing.

Fully lined — no slip needed
Two layers of fabric mean zero see-through worry. Move freely, sit down confidently, and forget about what's underneath.

Details that look twice the price
Covered buttons. Statement sleeves. A deep berry floral print that photographs beautifully. This is the dress people assume you found at a boutique.

✓ Hidden pockets for real life
Slip your phone or lip balm into the hidden side pockets. The silhouette stays clean — no one knows they're there until you need them.

What you get today

  • Floressa floral smocked-waist maxi dress
  • Fully lined with hidden side pockets
  • Available in sizes S through 2XL
  • Free tracked shipping
  • 30-day money-back guarantee

Seasonal print — once this production run sells out, this colorway may not be restocked.

Add your Floressa dress to your wardrobe today while this print is still available.


30-day at-home trial
Try Floressa at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.


Frequently asked questions

Does this dress wrinkle easily?
The polyester fabric holds its shape well and resists most wrinkles. If you notice any creasing from shipping, a quick steam or low-heat iron smooths it right out.

Can I wear this in warmer weather too?
Yes. The fabric is lightweight enough for spring and early fall. In cooler months, it pairs beautifully with boots and a jacket.

How do the covered buttons work — are they functional?
Yes, the buttons at the neckline are functional. They add a decorative detail and let you adjust the neckline to your comfort.

Is the print as vibrant as in the photos?
The deep berry floral print is rich and true to color. The white micro-floral pattern pops against the berry background just as shown.

Specifications

  • Material: Polyester
  • Style: V-neck, long sleeve, maxi length
  • Closure: Covered button detail at neckline
  • Pockets: Hidden side seam pockets
  • Lining: Fully lined

How to wash

  • Machine wash cold with similar colors
  • Do not bleach
  • Hang dry or tumble dry on low heat
  • Low-heat iron if needed
Shipping & returns +

Free tracked US shipping. Estimated delivery dates are shown at checkout.

Returns are accepted in line with the store's published refund policy.

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Our customers say it better than we do

★★★★★

Returning customer

I've bought numerous items from Averndale over the years because I know it will be good quality at a reasonable price, along with looking modern and expensive. Never been disappointed.

Emma K.Emma K. · 6 hours ago●  Verified purchase
★★★★★

The wife loves it

I bought a birthday gift for my wife, and she absolutely loved it! The quality is fantastic, and it was exactly what she wanted. Highly recommend!

Geoffrey L.Geoffrey L. · 1 day ago●  Verified purchase
★★★★★

Recommended by a friend

A friend told me that she found Averndale on Pinterest and convinced me to buy the same thing. Super happy with my purchase — great service and fast shipping.

Amara O.Amara O. · 1 day ago●  Verified purchase

We're Averndale — where women with good taste find what they love

Bags that get compliments. Dresses that just work. Home pieces that make a room feel finished. All designed to look like more than you paid.

That's the Averndale feeling — and you deserve that.

A few times a year, we open up our best prices as a thank you to our customers, and a welcome to new ones. Consider this our gift to you.

Right now, selected favorites are available at some of our best prices. Only while this offer lasts.

Women from the Averndale community with their orders
Floressa – Smocked Waist Floral Maxi Dress$69.99