4.7rated over 3,700+ reviews
2 ITEMS10% + FREE GIFT3 ITEMS15% 4 ITEMS20%
Emma, Evelyn, and 93,500+ others love Averndale
Florenza – Ruffle Hem Midi Dress with Bell Sleeves
$34.99
Was $69.99
SAVE 50%
- Free shipping with USPS
- 93,500+ happy customers
- 30-day money-back guarantee
Ships by Free US shipping
Back to School Sale ends tonightThe more you add, the more you saveDiscounts are applied automatically in your cart
Seen on real Averndale customers
★★★★★
“The Marsona pants sit nicely at the waist and don’t wrinkle much after sitting. Very easy to wear.”
Diane, 56 · Verified customer★★★★★
“Ordered from Averndale for a family lunch. The dress felt dressed-up without feeling tight.”
Margaret, 64 · Verified customer★★★★★
“The Breezlin capris are light and don’t cling around my hips. The pockets are actually useful too.”
Angela, 52 · Verified customer★★★★★
“First time buying from Averndale. It arrived nicely packed and the fit was better than I expected.”
Grace, 59 · Verified customerProduct details +
The loose midi that finally looks polished
You want to look pulled-together without fussing over it.
This dress does the work for you. The soft drape, ruffle hem, and gentle bell sleeves move with your body — never clinging, never shapeless.
Slip it on. Add your favorite necklaces. You're ready.
One of our most reordered dresses this season
✓ Looks effortless every time
The soft drape skims your body instead of clinging. You look polished without trying — the way you always wanted your favorite dress to look.
✓ Ruffle hem adds quiet movement
The gentle ruffle at the hem catches the light with every step. Feminine but never fussy. Grown-up, not girly.
✓ Bell sleeves that do the styling for you
The three-quarter bell sleeves flatter your arms and add softness to the neckline. No layering, no styling tricks needed.
✓ Comfortable from morning to night
The soft cotton-look polyester blend fabric breathes all day. Loose enough for lunch. Polished enough for dinner.
What you get today
- Florenza Ruffle Hem O-Neck Midi Dress in your chosen color and size
- Soft cotton-look polyester blend drape that never clings
- Bell sleeves, O-neck, and ruffle hem — no styling tricks needed
- Free tracked shipping
- 30-day at-home trial
Seasonal production run — once this batch sells out, restock pricing may change.
Slip into the dress that makes effortless look easy — limited stock available this season.
30-day at-home trial
Try Florenza at home for 30 days. If it doesn't fit, look right, or wear the way you expected, return it for a full refund.
Frequently asked questions
Is the white color see-through?
No. The woven fabric has enough weight to stay opaque in normal daylight. A nude slip is a safe choice for very bright sun or flash photography.
Can I dress it up for dinner?
Yes. Add layered necklaces and strappy heels — the O-neck was made for it. Sandals and a straw bag pull it toward daytime.
Does the ruffle hem look youthful or juvenile?
It reads elegant. The ruffle sits at knee level as a soft flare, not a full frill — grown-up and quietly feminine.
How should I wash it?
Machine wash cold with similar colors. Hang dry to keep the drape and the ruffle shape.
Specifications
- Size: S, M, L, XL, 2XL
- Material: Soft cotton-look polyester blend fabric
- Fit: Relaxed midi with three-quarter bell sleeves
- Available colors: White and Olive
How to wash
- Machine wash cold with similar colors
- Do not bleach
- Hang dry to preserve the ruffle shape and drape
Frequently asked questions +
Specifications +
Shipping & returns +
Free tracked US shipping. Estimated delivery dates are shown at checkout.
Returns are accepted in line with the store's published refund policy.
Emma, Evelyn, and 93,500+ others love Averndale
Combine & save up to 20% extra
Shop all →
Our customers say it better than we do
★★★★★
Returning customer
I've bought numerous items from Averndale over the years because I know it will be good quality at a reasonable price, along with looking modern and expensive. Never been disappointed.
Emma K. · 6 hours ago● Verified purchase★★★★★
The wife loves it
I bought a birthday gift for my wife, and she absolutely loved it! The quality is fantastic, and it was exactly what she wanted. Highly recommend!
Geoffrey L. · 1 day ago● Verified purchase★★★★★
Recommended by a friend
A friend told me that she found Averndale on Pinterest and convinced me to buy the same thing. Super happy with my purchase — great service and fast shipping.
Amara O. · 1 day ago● Verified purchaseWe're Averndale — where women with good taste find what they love
Bags that get compliments. Dresses that just work. Home pieces that make a room feel finished. All designed to look like more than you paid.
That's the Averndale feeling — and you deserve that.
A few times a year, we open up our best prices as a thank you to our customers, and a welcome to new ones. Consider this our gift to you.
Right now, selected favorites are available at some of our best prices. Only while this offer lasts.
Recently viewed
Florenza – Ruffle Hem Midi Dress with Bell Sleeves$34.99